Marketo
Adobe Marketo Engage is a hosted B2B marketing automation platform in Adobe Experience Cloud; Mautic is the main self-hosted replacement.
Marketing automation
Open-source alternatives to commercial marketing automation, led by Mautic, with listmonk for newsletters and Dittofeed for event-driven journeys.
HubSpot Marketing Hub
HubSpot Marketing Hub is a SaaS marketing suite billed by edition, seats and marketing contact tier; Mautic and listmonk are the self-hosted alternatives.
Salesforce Marketing Cloud Account Engagement
Marketing Cloud Account Engagement, formerly Pardot, is Salesforce's B2B marketing automation product; teams replacing it usually keep Salesforce CRM and move campaigns to Mautic.
Mailchimp
Pages for Mailchimp customers moving audiences, newsletters and campaigns to self-hosted listmonk or Mautic.
Customer.io
Customer.io is a hosted messaging platform for event-driven email, push, SMS and in-app journeys priced by profiles; pages here cover self-hosted Dittofeed as the replacement.
Klaviyo
Klaviyo is a hosted email and SMS marketing platform built around e-commerce data and priced by active profiles; pages here cover replacing it with self-hosted Mautic or Dittofeed.
Substack
Substack is a hosted newsletter and paid subscription platform that takes a share of subscription revenue; pages here cover moving to self-hosted Ghost or listmonk.
ActiveCampaign
ActiveCampaign is a hosted email marketing and automation platform for small and mid-sized businesses, sold in tiers by contact count; pages here cover replacing it with self-hosted Mautic.
